Dirt_Dad said:
Online and print magazines need content. The fact it has little to do with real life isn't the point to them. It's content, and if it gets them eyeballs and advertising money, that's all that matters to them.
The fact we're talking about it means they have produced eyeballs and the ad money will come in. Mission accomplished. Nothing wrong with that as long as we don't take them any more seriously than take the thought given to the real life application of their reviews. It's all just motorcycle candy.
All true... Except I no longer purchase any of the mainstream motorcycle magazines. In fact, I pretty much refuse to because of their lack of editorial integrity. there are only a handful of motorcycle publications I even look at, and each for specific reasons...
- Motorcycle Consumer News -
http://www.mcnews.com/mcn/ - it's available via subscription only, and I read it simply because they refuse to take advertising money. They live or die by their subscribers, so they're priorities are remarkably different when it comes to evaluating products. They have no advertisers to lose, but they can lose subscribers if they're not honest, so guess who they cater to? ::025::
- Ride Texas -
http://ridetexas.com/ - they don't evaluate motorcycles, and rarely even review products. Their content is about places to ride in the State of Texas, as well as nearby states, and it's written by people just like you and me. They've survived by catering to their public and subscribers, not advertisers.
- Cycle News -
http://www.cyclenews.com/ - it's free online, and comes to your email inbox, but I've been a Cycle News subscriber for decades simply because they cover more motorcycle racing better than anyone else in the world. Road racing, MX, enduros, hare scrambles, desert racing, trials, speedway, flat track - you name it, they cover it, and they do it faster than anyone, too, often having full, detailed articles within hours of the race events. I don't read their bike reviews, though, as they seem to be as biased there as the other mainstream publications.
- Roadrunner Motorcycle Touring & Travel -
http://www.roadrunner.travel/ - they do bike reviews, but I rarely read those, as they tend to be pure fluff - i.e. they just love everything. Never a bad word about any bike, period. That said, they have some of the best travel articles, often with great detail about really interesting places worldwide. It's the "coffee table" mag of the bunch.
I get Cycle World's online magazine, but only because my friend, Kevin Cameron, signed me up for it. He writes technical articles for them, and I like to read his stuff. Other than that I don't read much of it, and I never buy their print mag.
My point is the vast majority of those magazines do *NOT* get my "eyeballs", and I doubt they ever will. I actually blame the motorcycle press for much of what's wrong in the motorcycle marketplace today... But that's another discussion entirely! ::025::
Dallara
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